Entrepreneurship is the leading career choice today. As a matter of fact, the freedom of starting your own business is one of the trendiest ways
“Businesses that don’t invest in AI will be OUT OF BUSINESS in five years.” – Ray Kurzweil Did that statement about AI just hit you
The right mindset in business is the secret ingredient that fuels the journey of a successful small business owner. Mindset is key for empowering you
Running a business is no easy feat, and when you add the burden of a traumatic event into the mix, it can feel as though
Every year thousands of leaders gather for the Global Leadership Summit. The Global Leadership Summit is a two-day experience with insights from leading experts. The
Networking is a total game changer for small business owners. At its very core, business is nothing more than generating win-win opportunities by cultivating professional relationships
Writing an executive business summary is the first step to take before starting a new business. While an executive summary can effectively communicate the key
Launching and growing a small business during a recession is undeniably challenging. Many small business owners will scale back or hold off on launching a
A potential recession is looming and business owners are scared. Times are tough for entrepreneurs and most of you are not prepared for the hard
Economic downturns present a multitude of challenges for small businesses. When the economy takes a turn for the worse, small business owners brace for impact.
What do you need to accomplish in your business in 2023? It’s not uncommon to hear business owners attempt goals like; drive sales, start a
Business books are practical guides to owning a successful business. The most successful entrepreneurs and business owners make reading a priority. Business books may cover
What is a “word of the year?” How will it impact your year personally and professionally? What could it make possible this year? Your word
Goal setting is a prerequisite for your overall success as a business owner. This begs the question, when is it the best time of year to
Strengthen relationships with your customers by saying thank you on purpose! Customer appreciation is a great way to express your gratitude to your customers. It
Entrepreneurial individuals often have a business idea that rarely is executed on. It is true that 99% of running a successful business is execution and
Every successful small business should have a mission, vision and CORE values. These statements become the foundation every small business relies on to take off
Professionals can help you meet or exceed your business needs in ways that you may not know how. Small business owners wear a lot of
If you are feeling stuck in your business and need help discovering a new path to success, consider hiring a business coach. Hiring a coach
Have you been wondering if a business coach is the solution to your current business needs? Small business owners and leaders are on the field
A compelling offer is so much more than a description of what you sell. A product or service offer that becomes irresistible to your potential
Marketing is the action you take in your business to inform, educate and communicate your products and services to your ideal buyer. Every business should
While your website, blog and email marketing strategies are still in the TOP 3 marketing channels for 2023, it’s important to note the power of
Branding is the heart and soul of your small business. It is a unique identity that sets you apart from your competitors. It is more
In today’s competitive small business market attracting buyers has become increasingly complicated. If your brand message does not resonate with your target audience this can
Branding, marketing and advertising are critical initiatives to help you grow your small business. Each of these elements are a part of your overall strategy
Marketing and sales are very different in the scope of business, but are equally important. The dynamic of business is evolving and marketing and sales
Your website is your greatest marketing asset and this is where the sale is made. As a small business owner, you know that closing the
Social media is a great way to generate brand awareness, highlight your industry and position yourself as an expert. Every small business should have an
Closing sales requires “asking for money.” So why is selling so hard? Maybe you thought your products and services would sell themselves. It is true
Small business owners often try to gain traction in sales by offering free products and services. Especially during hard times, you might be grappling with
A blog can help you grow your business organically. Your blog will increase website traffic and establish trust with your current or future customers. No
Lead generation is a process of attracting prospects who may be interested in your products or services and collecting their email address. The goal is
With the rise of social media, influencer marketing, and other newer marketing trends, it’s natural to wonder if email marketing remains an effective tool for
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